Traditional
Alex Song said: “The shirt is traditional, it’s red and white which the fans love, and it shows the history of the Club. “I watched Arsenal on TV lots when I was young and just saw red and white. If someone told me six or seven years ago I’d be able to wear these colours it would have been unbelievable, so today I’m so happy to wear this shirt and to do my best for this shirt.” Thomas Vermaelen agreed, saying: “I really like this new kit. It’s the typical colours for Arsenal, white and red, and it’s really nice. Every club has their own traditional colours. For Arsenal it’s red and white and that’s the way it’s supposed to be.”
Theo Walcott summed the new kit up: “The colours are very traditional, it feels nice and it’s made from recycled plastic bottles so what more can you ask for?! It fits and feels nice, and that’s the most important thing. I think it’s important that you feel comfortable in it.”


Performance
Those who pre-order the new home shirt at arsenal.com or an official Arsenal store, will receive a redcurrant Arsenal polo neck t-shirt in the same size, worth £20, absolutely free while stocks last! The new Arsenal home shirt is priced £45 for adults (£50 long sleeved) with children’s shirts at £35 (£40 long sleeved). The club’s outlets the Armoury, All Arsenal, Finsbury Park and Enfield stores will be open 9am – 5.30pm on Thursday 29th July. Further information for activities taking place on kit launch day will be posted on www.arsenal.com .
Nike’s ‘Considered Design’ programme, aims to create performance products that minimise environmental impact by reducing waste during the design and development process, use environmentally preferred materials, and eliminate toxics. To make the kits, Nike uses discarded water bottles destined for landfill sites in Japan and Taiwan, where they can take up to 500 years to decompose. This saves precious raw materials and reduces energy consumption by up to 30% compared to conventional fabrics.

 
New range
The bottles are placed in a large washing machine to clean them and get rid of labels before they are chopped into tiny flakes and melted down into a yarn that is ultimately spun to make the fabric for the jerseys and shorts. Use of recycled polyester across its new range of club kits means Nike has saved nearly 13 million plastic water bottles, a total of around 254,000 kg of polyester waste - enough to cover more than 29 football pitches, and to stretch over 3,000 kilometres if laid out end-to-end.
The process is used for all shirts and shorts, whether worn by the players or available to fans. Other clubs using Nike kits using recycled materials include FC Barcelona, Inter Milan, Manchester United and Celtic. On the international stage, the technology is used for Brazil, Portugal, The Netherlands, USA and Australia.

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